Cookie Control

This site uses cookies to store information on your computer.

Some cookies on this site are essential, and the site won't work as expected without them. These cookies are set when you submit a form, login or interact with the site by doing something that goes beyond clicking on simple links.

We also use some non-essential cookies to anonymously track visitors or enhance your experience of the site. If you're not happy with this, we won't set these cookies but some nice features of the site may be unavailable.

By using our site you accept the terms of our Privacy Policy.

(One cookie will be set to store your preference)
(Ticking this sets a cookie to hide this popup if you then hit close. This will not store any personal information)

As More Of World Thirsts, Luxury Water Becoming Fashionable Among Elite

"SAMTSE, Bhutan — Monsoon rains have finally passed and floods blocking the lone dirt road have retreated enough for a small truck to climb these Himalayan foothills to a gurgling spring. It spews water so fresh that people here call it nectar.

Workers inside a small plant ferry sleek glass bottles along a conveyer. The bottles, filled with a whoosh of this natural mineral water, are labeled, packed into cases and placed inside a truck for a long ride.

Ganesh Iyer, who heads the operation, watches like a nervous dad, later pulling out his phone, as any proud parent might, to show the underground cavern the waters have formed in this pristine kingdom, the world’s last Shangri-La."

Martha Irvine and Dar Yasin report for the Associated Press November 21, 2023.

SEE ALSO:

"Takeaways On Fine Water, A Growing Trend For The Privileged In A World That’s Increasingly Thirsty" (AP)

Source: AP, 11/21/2023